Beinghunted.
Event

GANT 75th Anniversary — Klaus Biesenbach, Neue Nationalgalerie

Client

GANT

Year

2024

Scope

Concept, Interior, Guest & Talent Management, Hosting, Production

Location

Berlin

At the Neue Nationalgalerie, Beinghunted. hosted an intimate conversation with Klaus Biesenbach, the German-American curator and the museum’s director, on his career, his curatorial approach, and his work on the Andy Warhol exhibition. The highlight was the setting itself, a private moment for GANT’s guests inside the museum, arranged and run entirely by Beinghunted.

Placing GANT inside one of Berlin’s major art institutions, with a director of Biesenbach’s standing, gave the anniversary intellectual weight and a setting few brands can offer. The private access turned a talk into something guests would remember.